Hello, I’m Paola!

I’m a UX/UI and Graphic Designer

Retrato en blanco y negro de una persona con cabello rizado, camisa blanca y una expresión sonriente.

Blending graphic design, marketing, and UX/UI, I craft intuitive, visually compelling digital experiences that serve both users and business goals. With a deep passion for collaboration and strategy, I help build innovative, scalable products by partnering with cross-functional teams—turning ideas into timeless solutions that elevate brands and drive impact.

About me

I’m a Product Designer and a Graphic Designer with over 2 years of experience creating user interfaces that evoke emotion and increase engagement for the intended target audience. By blending artistic vision with user-centered design principles, I craft visually compelling, intuitive experiences that leave a lasting impact. Skilled in HTML and CSS, I focus on using design to drive deeper user interaction and engagement tailored to specific audience needs.

Icono de un documento con engranajes y un foco, simbolizando configuración o ajustes técnicos.

Recent Projects

Case Studies

RED Atlas’s redesign

Mapa interactivo de Puerto Rico mostrando disponibilidad de listados inmobiliarios con números de propiedad por región, incluyendo San Juan, Ponce y Mayagüez. Controles de navegación y suscripción a ATLAS en la interfaz.

A complete UI and brand refresh for RED Atlas, detailed in this case study.

PANZATouch & PANZAJobs MVP Release

Un logotipo de la marca Panza con un diseño en forma de animal y un tenedor.
Logotipo minimalista con texto "Touch" y un diseño simple de un caracol estilizado en azul.
Logotipo de "Jobs" con diseño de línea que forma un caracol.

A dual-platform MVP designed to simplify hiring and job searching in the IT industry — built for both recruiters and candidates.

Mail Forwarding Feature

Pantalla de computadora portátil mostrando un portal web de una empresa llamada "Wyoming LLC Attorney" con varias pestañas. A la derecha se encuentra la imagen de una etiqueta de envío del Servicio Postal de EE.UU. sobre un fondo de cartón corrugado. Hay opciones para descargar, reenviar o triturar el documento.

In this case study, you will see how I designed the Mail Forwarding System Feature for WYLLCA.

other links

User Journeys

Diagrama de cuatro pasos sobre el proceso de recibir correo, con íconos de emociones y gráficos representando el envio, el portal, una espera de cinco semanas, y notificaciones de llegada.

Check out my Journey Maps done for the Mail Forwarding Feature while I was in the research phase.

Logos & Graphics

Un dibujo en blanco y negro que muestra un paisaje selvático con un elefante camuflado, un águila volando y un sol brillante en el cielo.

All of these Graphics that you’ll see are composed by logos (for clients and for myself) and miscelaneous portraits done in my free time.

Why hire me?

I don’t just design beautiful interfaces—I design experiences that solve real problems and deliver measurable results.

  • In my recent work, I introduced a Mail Forwarding feature that streamlined communication between clients and staff, speeding up workflow by 85% and contributing to a 55% boost in company revenue.

  • At PANZA & PANZATouch, I revamped internal business processes by identifying workflow gaps and tailoring the product to meet user needs—despite limited resources and time constraints. The result? A 46% increase in team productivity, empowering recruiters and admin users to do more in less time.

  • I bring a deep focus on listening, collaborating, and designing with purpose—adapting to constraints while still delivering high-impact solutions.

Let’s create something impactful together.

My Design philosophy

I believe design is more than how something looks — it’s how it feels and functions. My goal is to create thoughtful, intuitive experiences that make people’s lives easier, while staying aligned with real business goals.